Thursday, November 15, 2007

BrandWeek and Web 2.0

An article on BrandWeek's website discusses everything we have covered in class. In a way I think the author is months behind getting some of this information out but it is still important for others that do not already know to be informed. Anyway, the article covers blogging, word of mouth and the effect it has on companies and the right way they should deal with negative comments.

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